Singled Out: Yes You Are's HGX

Yes You Are have been gaining attention with their single "HGX" which fuels a recent Pepsi MAX commercial. Jared White (co-writer with Kianna Alarid in the band) tells us about the track. Here is the story:

Very early on in our songwriting efforts together, Kianna was talking about how much she loved Timbaland's production and work. We had just met so I was definitely trying to impress her, and I went to work with the intention of writing something inspired by Timbaland. I came up with that main keyboard riff, somehow imagining that would be something Timbaland might do.. so that was my interpretation of a hip hop hook and beat.

Lyrically I was thinking a lot about "Like A Rolling Stone" by Bob Dylan. He famously sings "How does it feel?" I was thinking that whoever Dylan was singing to in that song probably got into their sorry state by doing things that felt right, at the time. Its from that perspective.. from the perspective of a person who has made big mistakes. Its also got something to do with the song 'Just Like Starting Over' by John Lennon which was the #1 song on the day I was born. It got me thinking about the idea of starting over again, after having made mistakes, and the possibility that you can have a new, better kind of life if you want it bad enough.

The verses are about the journey toward realizing who you are and why you're here and what an explosive, life altering experience it is when you are finally allowed to figure that out. In the chorus the part that says "Song oh song, just stop playing if I'm wrong". That was inspired by and in reference to this book of The Bible called "Song of Songs". Its a strange read, and is referred to, by many, as the "X-rated book of the Bible." It's just verse after verse of a man and a woman telling each other how hot they are for each other. Seemed like such a dirty book to tuck into the middle such a sacred, spiritual tome� I wanted to just point at that mystery a little bit.

Hearing is believing. Now that you know the story behind the song, listen and watch for yourself here and learn more about the group right here!

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