That crazy story is the basis of the new film Kidnapping Mr. Heineken. The film stars Anthony Hopkins, Jim Sturgess, Sam Worthington and Ryan Kwanten, and it was directed Daniel Alfredson, whose credits include The Girl Who Played with Fire and The Girl Who Kicked the Hornets' Nest (the second and third films in the Millennium Trilogy created by Swedish writer Stieg Larsson).

At the start of the new trailer for the film, we see a group of friends playing pool in a bar, intercut with shots of Anthony Hopkins (playing the kidnap victim) issuing tidbits of wisdom. The friends are seen conjuring their get-rich-by-kidnapping scheme, while Hopkins is portrayed as the wrench in their plan. He is kidnapped, yes, but his words have bite and begin to get under the skin of the young team of criminals.

"There's two ways a man can be rich in this world," Hopkins' character says at one point. "He can have a lot of money, or he can have a lot of friends. He cannot have both."

Obviously, there is a lesson to be learned here. Which is why the promotional copy for the film includes this intriguing line: "It was truly the perfect crime'until they got away with it."