The video starts off with a young Kid Ink doppelganger on a bike, wearing a fedora. Then we cut to a shot of Kid Ink stunting in front of a window backlit by police lights. The video will not leave this room: it's claustrophobic, minimal palette reflects the simple, effective combination of elements in the song.

Over a crawling, bass-heavy, horn-driven beat, Kid Ink explores the theme of his persona and influence in his hometown: "your b-- will get stole, n--/ that's your section, not no more, n--."

The shots of Kid Ink are interspersed with shots of a lady KLidfriend on top of the bike, biting her chain. For the most part, though, Ink is the star of his own show.