Directed by BJ McDonnell, the shoot took eight hours and was carried out in near 100-degree heat. It is the first music video shot by McDonnell, who was the man behind 2013 horror film Hatchet III.

The crew describe the scene as "more like something for a feature film than a rock band's music video." The video's producer Felissa Rose rounded up actors and crew who have been part of a string of iconic horror films. Trejo is joined by Friday The 13th and Predators star Derek Mears as well as Tony Moran, who played Michael Myers in the Halloween movies. Sean Whalen and Vernon Wells are also in the clip, the stunts for which were overseen by Nils Allen Stewart who worked on Planet Of The Apes and Daredevil.