The offender was a video Apple had put together called "Perspective" that not only uses the same filming method - consisting of one long-shot that hinges on a trompe l'oeil effect - but also used the same exact production company and director.

Of course, it could be just a coincidence that Apple used a similar visual trick and the same personnel to produce it, but OK Go claim they met with Apple last April to pitch the idea as a possible collaboration - only Apple declined. So the band decided to put together the video on their own, and have since racked up 10.5 million views.