Keyboardist Bradley Bell says: "Never has this band been so excited about a music video. This time we took the approach of having fun and getting everybody involved in some acting and just being their weird selves. Hopefully everyone enjoys it as much as we did."

The band formed in 2001 as The Chiodos Bros - a name taken from filmmakers Stephen, Charles and Edward Chiodo, who made the film Killer Klowns From Outer Space in 1988, but shortened the name prior to the launch of debut album All's Well That Ends Well in 2005.