Directed by Donald Glover/Childish Gambino, the clip details just a few of the pressures Aiko faces in her complex life as a pop star. Cue angst shots of the singer alone, lit by flaring paparazzi bulbs.

Next shot: Jhene in her living room, trying to write more syrupy, slinky ballads while her daughter (a cameo from her real daughter, Namiko) tugs on her blonde dreads.

She briefly finds serenity before a panorama of full moons before we're back in the thick of it: dating. Oy. Jhene sits on a leather couch next to her beau, whose lost in the depths of his iPad - playing Candy Crush, presumably. Aiko is understandably salty; she shifts uncomfortably in her seat, a woman scorned.