Lloyd arrived in character as Doctor Emmett Brown from the classic movie � yet despite his time-travelling car, he was 15 minutes late! The car he pulled up in was an authentic re-creation of the vehicle from the movie, complete with flux capacitor and eco-friendly "Mr. Fusion Home Energy Reactor." As he emerged, 'Doc Brown' was surrounded by puffs of smoke as cameras clicked away.

Lloyd posed for photos with a red Gibson ES-semi � just like Marty McFly in the movie - before holding court on the Gibson main stage to celebrate the many different instruments the company has produced over its 120 years.