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Jessie Ware Releases 'You & I (Forever)' Video

12/03/2014
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(Radio.com) The photo booth made its debut in 1889 at the World's Fair in Paris. Even then, couples used it to take photos of themselves kissing, making promises that they'd stay together forever.

In her new video for "You & I (Forever)," Jessie Ware and a cast of couples (and a few singles) take to a device that is over a century old to give us a view of modern love.

The video's director, Adam Powell, chooses to take us back to those 1889 vibes by putting treating the video to be grainy and black and white. Ware is featured from the side, lip synching in vibrant, warm color. As usual for her she dons a sartorially standout outfit, where her elegant shoes and hair pop while the white button down shirt and army green pants fade. It's a masterful execution of what high-low fashion is meant to accomplish.

Meanwhile, inside the grainy photo booth footage we are treated to visages of many couples, of all sorts. Straight, old, LGBT, young, mother and child, and a few singles who are simply interesting characters--along with Ware and her husband Sam Burrows. It rings a bit the film Amelie, where the photo booth in a train station plays a pivotal role, second fiddle only to the story of love.

Watch the video here.

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