"They're all about how you transform rocking on the street to whatever it is that you might be doing later in the evening. For me it might be going on the stage or going to a party. Whatever the case, it's lifestyle. So you see me in different stress-free moments. Regular, everyday moments in the life."

The looks range from classic black leather with white soles to a Timberland-esque color scheme to off-white with a huge dark pink accent. "My first sneakers were very colorful," Keys recalled in a video shot by Reebok detailing her design inspiration.