They're a band that doesn't dumb down artistic endeavors for the fans, known as the Echelon. If anything, they plant cultural Easter Eggs in their epic videos to keep their throngs of highly engaged fans poking away and the mystery and myths they're constantly building.

In the episode of Radio.com Inside Out, they explored Thirty Seconds To Mars' music video history. The band themselves shed some light on their work, including the revelation that singer Jared Leto thought his original cut for "The Kill (Bury Me)" was "a piece of s***."