Spears debuted the Dr. Luke-produced track on Ryan Seacrest's radio show Monday morning, and phoned in to discuss the new song. "It's definitely straight up pop, it has a young feel to it," Britney explained to Seacrest, "but the the main reason why I did it was because my boys. They're obsessed with the Smurfs. We've seen The Smurfs movie a million trillion times and they were told they could be in the video and all this cool stuff, so that's the reason why I did it."

Britney's boys, Sean Preston and Jayden, joined their mother for the video shoot. "They were actually really really good on set," she said. "They were like acting and my oldest son Preston was right on cue every time they would tell him to do something. They play themselves � [but when] we did on the actual shoot of the video I didn't see [them]. I was in hair and makeup, so later on I got to see what they actually did on camera and it was adorable."