Press Here sent over these details about the video and song: Directed by Jonas Odell, the three minute clip sees the Franz Ferdinand live experience juxtaposed with imagery inspired by the graphic style of a series of books on Psychology, Sociology and Anthropology published by Pelikan in the late 50s through to the early 80s.

The strong graphic style of those books - clean, bold and simple - reflected the confidence and optimism of the content. That graphic style is appropriated in this video.