John Varvatos Recruits Gary Clark Jr and Led Zeppelin's Jimmy Page ::Led Zeppelin News ::antiMusic.com

John Varvatos Recruits Gary Clark Jr and Led Zeppelin's Jimmy Page

01/23/2013
. (hennemusic) The latest campaign for the John Varvatos brand features music legend Jimmy Page, the guitarist of "the greatest rock and roll band of all time" Led Zeppelin, paired with the 28-year-old emerging American music talent Gary Clark Jr.

The images and short film were shot in London by Danny Clinch, against a textured backdrop at the historic Rivoli Ballroom, where the two sharply dressed subjects stand out in iconic black and white portraits.

"Jimmy Page has been a music and fashion icon of mine since 1970. He has been a major influence and I am honored to call Jimmy a friend," says designer John Varvatos. "Gary Clark Jr. is the real deal � amazing guitar player, singer, songwriter and friend. Having 'The Master' and the 'Young Guitar-Slinger' together in our campaign is a dream come true." Check out the print and video ads here.

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