With such hit singles as 2005's "Cupid's Chokehold" (with the Gym Class Heroes) and 2010 solo smash "Billionaire" featuring Bruno Mars under his belt, McCoy is working towards his second solo album (still TBA), which is preceded by his current single "Rough Water" featuring Jason Mraz.

Before any of the hits, McCoy grew up in the small town of Geneva, New York, where he was a burgeoning young athlete with an early fandom for the New York Giants, who've endured a tough 2013 season and won't reach the playoffs.

"When I was playing junior football when I was a kid, we were the Geneva Giants, so it was kind of embedded in me to be a Giants fan," McCoy recently told Radio.com.

McCoy showed his Giants love by creating a new anthem for the team last year, titled "All In," as part of a joint campaign with the NFL and Pepsi. The track references the four Super Bowl titles earned by the Giants franchise over the years and that "the thumb's gettin' anxious" for a fifth championship ring.

"'All In' is like the Giants motto, so I kind of took that, and I kind of used New York as the backdrop � how diehard New Yorkers are for their team," he explained. "Me being a New Yorker, I just had to show my love for the city as well as my love for the New York Giants."