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White Stripes On Demand and New Album Stream

03/05/2010
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Under Great White Northern Lights, the Emmett Malloy-directed documentary film that captures The White Stripes' incredible cross-country Canadian tour, will make its US premiere at the 2010 South By South West Music Conference. The premiere will take place on March 12th at 10:00pm at Austin's Paramount Theater. The screening will allow fans a peek into the touring lives of one of the world's most enigmatic bands before its official DVD/Blu-ray release on March 16th.

In conjunction with its SXSW premiere, beginning March 12th, Under Great White Northern Lights will be available for 30 days via IFC's "Direct From SXSW" partnership. Found in a special branded "SXSW" section on the movies-on-demand page the same day the film premieres at SXSW, it will be available in approximately 40 million homes on most major cable systems, including Comcast, Cablevision, and Cox.

The band's first ever live album, also available on March 16th, will be premiered exclusively on NPR.org's All Songs Considered as part of their "First Listen" series from Monday, March 8th to Tuesday, March 16th. Listen here: http://www.npr.org/allsongsconsidered.

In addition, Third Man Records is excited to announce their most ambitious temporary store yet, set to pop-up at the South By Southwest Music Conference from March 17th through March 20th. Located at Frank Restaurant on 4th and Colorado, Third Man Records at SXSW will feature exclusive Third Man vinyl only available at TMR SXSW, debut releases, screenings of The White Stripes' film Under Great White Northern Lights, food, drinks and much more. The Third Man Records SXSW shop will be open to the public from 12 - 8PM daily and you don't need a SXSW pass to get in.

Fans will also be able to purchase The White Stripes Under Great White Northern Lights as part of a limited edition box set, which includes not only the film, but also a live DVD of the band's 10th Anniversary show, Under Nova Scotian Lights, as well as a CD/double LP of 16 live tracks, exclusive 7 inch, hard cover book of photographs and a silk-screened print. This impressive package will also be available on March 16th, with pre-orders currently being accepted from http://whitestripes.com/ugwnl_boxset/.

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