Our investigation also uncovered that you are using BJP's "Heart and Dagger" Logo trademark prominently on your website. Unfortunately, and despite the fact that our client appreciates the reverence that your band pays tribute to Bon Jovi, as a tribute band, our client nevertheless is charged with the duty of enforcing its trademark rights. In this regard, BJP cannot allow your band to use the mark and name Blonde Jovi (or any other BJP trademarks), as such use creates a likelihood of confusion with our client, and capitalizes on the goodwill and reputation of its well-known marks."
Blonde Jovi Posted a statement on their Myspace page about changing their name after receiving the letter: "Due to threatened legal action by Jon Bon Jovi's attorneys, we will be changing our name. The name Blonde Jersey is temporary, until we come up with a new one. If you have any name suggestions, please email us! Nothing containing Jovi, or anything similar to JOVI may be used so Blonde Giovi, Blonde Joe V, BLONDE JOVIE, are not options. Thanks for your support!... Too bad we didn't go with our original name idea of Boob Jovi!" -
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