Mims Hyping New CD
04/08/2009
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(PR) Platinum-certified hip-hop star MIMS, already a Billboard No. 1 artist on the strength of his very first single, "This is Why I'm Hot," steps up to paint a much, much bigger picture in his second Capitol/American King Music album "GUILT" in stores today.
Prior to the album's release today, the single "Move (If You Wanna)" generated 13 million song streams on the MIMS MySpace.com homepage, bumping the total number of streams on the webpage to well over 50 million since the original posting of "This Is Why I'm Hot." MIMS will perform "Move" on the late-night ABC program Jimmy Kimmel Live on April 14th.
In the run-up to album release, the "Move" video clip appeared on BET's 106th & Park Countdown and The Deal, MTV2, MTV HITS, MTV JAMS, MTVu, Music Choice, and Mun2. MIMS made on-show appearances on 106th & Park, Spring Bling, and The Deal; MTV2/MTV Hits The Drop; MTV2's Sucker Free, MTV Hits' Hit List and MTV3.
The awareness and self-discovery expressed in the album title is manifest in every track as it plays through: in the uplifting "One Day" album cut and viral video collaboration with Ky-Mani Marley; the prayerful "One Last Kiss" and "Heal Me," both featuring Solar Mesh; and in the irresistible "Love Rollercoaster," with a massive chorus hook sung by LeToya.
The substance of "GUILT" as fully-realized album is also enhanced with "I Do," featuring the New York hip-hop heroes Nice and Smooth; the polyrhythmic dancehall "Warning," featuring Red Rat and Baby Cham and especially, the surprising alternative flavor of the cinematic "Chasing Sunshine," featuring KVN, and the guitar-shredding "Rock 'n Rollin'" featuring Tech N9ne.
"My music represents the majority," MIMS recently said. "I never want to be looked at in just one way. I want people to speculate what I'm gonna do next. I'm just a musician intent on making good music -- that way, people in L.A. or the Midwest or the South don't feel like I'm distancing myself from them."
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