On the same query over the future for the Sony BMG alliance, Ostrowski chimed in with a handful of scenarios. "We might take over 100%, or sell our 50% to Sony so that they have 100% or we might continue the joint venture," he said. "All three outcomes are possible."

Bertelsmann and Sony's five-year retention period for the joint venture is due to expire in the summer of next year. "However, that doesn't mean that we then have to really do anything. Instead, it has to be decided by a partner. In the meantime, we will continue to develop our business jointly," says Rabe. - more on this story

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