Each of the five albums, only two of which were released under the band's current recording contract with Interscope Records, will receive new titles and new packaging. The track listing and songs themselves will remain unchanged from their original versions.
Interscope spokesman Thomas Kraft spoke to the media about the subtle subconscious promotional reasoning behind the unorthodox move. "We're trying to concoct a storm in the media and indeed in the general music-going public that will hopefully create a tidal wave of sales for the new old records. Each record has individual traits particular to successful mainstream sales. So as to make things easier for the public, we're going to call the first album 'Trail of Dead', the second 'Trail of Dead II', so on and so forth and release [the albums] in sequential order over a five week period." Interscope are hoping to release the string of albums this fall, coincidently mirroring the release timeframe for a greatest hits compilation from original numerical album pioneers Led Zeppelin.
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