Due October 14, the book sold-out of its limited-edition run of 2,500 copies upon its initial release in 2010, becoming the fastest-selling book in Genesis Publications' 40-year history.

Page has chosen photographs representing the most significant moments in his career: from a schoolboy with a rock-a-billy quiff through his extensive work as a session musician; from The Yardbirds through Led Zeppelin, ARMS, The Firm, Outrider, Coverdale & Page and Page & Plant; playing with Roy Harper and The Black Crowes; collaborating with P. Diddy and performing with Leona Lewis at the closing ceremony of the 2008 Beijing Olympics.