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Taylor Swift Releases New Interactive App

11/12/2014
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(Radio.com) As far as this year's campaigns go, Taylor Swift is unstoppable. On her 1989 run, she's become the first artist to sell a million records in 2014, she's withheld from streaming services, and now she's developed an app.

Released today, it's a visual companion to her recently dropped video for "Blank Space" that allows you to experience a breakup with Swift firsthand - sort of. It places you right in the scene where Swift flips out on her ex, allowing the viewer to navigate the video set, 360-degrees.

All you have to do is tap on your screen to move around Swift's manor. The "American Express Unstaged Taylor Swift Blank Space Experience App" doesn't just let you follow Swift's rocky breakup, it also allows you to explore her dwellings, play with things in the mansion, and even follow the house's butler and gardener in real-time as the video plays on. Read more here.

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