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As a modern stategist of today's entertainment wars, GENE SIMMONS has few equals. Over his nearly-forty-year career in show business GENE SIMMONS has fought countless battles, avoided even more (Sun Tzu would approve) and emerged victorious nearly every time.
Now, GENE has updated one of the most famous manuals on tactics ever written, interpreted it for a contemporary audience, and added his novel observations. GENE SIMMONS' The Art Of War will take its place as the essential guide book for the 21st century warrior, no matter what the kind of battles being fought are. [see full story for more]
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